It’s rare to see a flagship Call of Duty title drop in price so quickly, but Black Ops 7 has done exactly that.
Barely a month after launching in November 2025, Activision’s latest shooter is already being sold at steep discounts across major retailers, with prices ranging from modest markdowns to outright half-price deals.
For a franchise that typically maintains full-price status well into the holiday season, the timing alone makes this sale notable.
Where Can You Find Black Ops 7 for Less Than Full Price?
Several large retailers, including Amazon and Walmart, have reduced physical standard editions of Black Ops 7 to around $50, down from the usual $70 launch price.
That represents roughly a 30% discount while the game is still very much in its launch window.
The deal applies across PlayStation and Xbox platforms, though availability varies by version and region, with some editions already showing limited stock.
Even at this level, the discount is earlier than most players expect from a Call of Duty release.
How Did Black Ops 7 Reach a 50% Discount So Fast?
More surprising still, GameStop listed the standard edition for $35, marking a 50% price cut unusually soon after release.
While this pricing hasn’t appeared universally across all storefronts, its existence at a major retailer signals unusually aggressive discounting for a franchise of this size.
Despite the lower price, buyers are still getting the complete Black Ops 7 experience.
The standard edition includes a full single-player campaign, competitive multiplayer, and a Zombies mode that returns to a classic round-based structure.
Xbox players benefit from cross-generation access, while PlayStation users must choose between PS4 and PS5 builds depending on the version purchased.
The only real downside for late buyers is the loss of preorder bonuses, though for many, saving $20–$35 outweighs those extras.
Has Black Ops 7 Struggled Compared to Other Shooters?
The speed of these discounts has sparked widespread discussion, largely because it coincides with signs that Black Ops 7 hasn’t landed as strongly as previous entries.
Competition in the shooter market has been particularly fierce this year, with titles like Battlefield 6 and Arc Raiders drawing significant attention and player engagement.
Compared to those rivals (and even to last year’s Black Ops 6) Black Ops 7 has reportedly struggled to maintain similar momentum.
Another factor reshaping the pricing landscape is subscription access.
A significant portion of the player base is engaging with Black Ops 7 through Xbox Game Pass, reducing the incentive to purchase the game outright at full price.
Broad subscription access reduces the urgency to buy at full price, leading retailers to discount physical and standalone digital copies more heavily, especially during the holiday period.
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